What is Google Guaranteed mean? Why is it necessary for your business?
What is Google Guaranteed?
Dear friends, are you looking for answers to some of the frequently asked questions on the Internet about google guaranteed schemes? Then, this article is for you, where we will share all your answers relevant to the Google Guaranteed Scheme. Please note that "Google guaranteed" is purely a Google-promoted service and we request you to follow the updated terms and conditions shared by Google to avoid any discrepancies.
- What is Google Guaranteed mean? Why is it necessary for your business?
Answer:
So, what is Google Guarantee for business?
Everyone does business to profit and build a strong and trusted customer base for their products or services. Competition is everywhere; Therefore, consumers also always want the best results that can value their expenses or the money invested.
Thus, Google does the same thing with the "Google Guarantee Scheme" for their customers. This can help them to create a more credible customer base for their organization with a better customer experience and that's how the concept of Google Guaranteed took place.
So the point is that "Google Guarantee" is basically a verification or authentication service designed by Google to support local businesses and prevent fraudulent services. Whenever a local business owner opted for this service provided by Google, a badge is given to them, known as the "Google Guaranteed badge". However, to get this badge or service provided by Google, interested business owners or vendors will have to pass the Google screening and qualification process test of the business.
The "Google Guaranteed" Badge has a green color with white check marks, which provides customers added confidence and safety when booking any service from local business vendors.
Now, the question is how do Google Guaranteed services work?
The first and foremost thing that customers need to do is the local business owner has to register their business with "Google Local Service Ads (LSA)." This LSA will display relevant business information of local business vendors such as their business address, contact information, working hours, and reviews.
Once a business vendor registers their business with LSA, then the Google team will start the screening process. This includes background checks, verification of general liability insurance, licensing of business or owner, etc. If everything goes perfectly fine, Google will provide the green checkmark "Google Guaranteed Badge" and it will be displayed below the name of the company.
Once the Google Guaranteed Badge is received, it is essential for business sellers to maintain their business status, otherwise, they may withdraw their Google Guarantee Badge. Copies of licenses and insurance should be updated with them. Regular updates on the Google My Business page are essential. It is vital to respond to negative reviews and seek positive customer feedback. In addition, they will have to check regularly for any latest updates Google has made for "Google Guarantee".
Who can apply for Google Guarantee? List of Countries where Google Guarantee works:Countries where Google Guarantee works:
"Google Guarantee" is currently not available in all countries of the world. In addition, the types of industries or businesses also vary according to the countries in which "Google Guarantee" currently works. The following are the nations where "Google Guarantee" is currently available.
- United States
- Canada
- United Kingdom
- Ireland
- Spain
- France
- Italy
- Germany
- Austria
- Belgium and
- Switzerland
Who can apply for Google Guarantee?
As mentioned above, the type of industry varies according to the countries in which "Google Guarantee" works. However, we have the following business information that can apply for the "Google Guarantee" in the countries mentioned below.
In the U.S, the following businesses are eligible to apply for the "Google Guarantee".
Acupuncture, Animal Rescue Services, Appliance Repair, Auto Repair, Auto Glass, Beauty School, Carpentry, Carpet Cleaning, Electrical, Child Care Services, Counter top Services, Dance Instructions, Event Planning Business, Financial Planning Business, Driving Instructions, Garage door installation, HVAC i.e (Heating, Ventilation, and Air Conditioning), Fencing, First Aid Training, Flooring, Foundations, General Contracting, Handyman, Home Inspection, Home Security Services, Home Theater Services, House Cleaning, Junk Removal, Landscaping, Language Instruction, Law, Locksmith services, Pet Boarding and Pet Grooming Services, Pest Control, Plumbing, Photography, Massage School, Moving, Personal Training, Pool Cleaning, and Pool Contractor, Tree Services, Water Damage Restoration, Window Cleaning and Window Repair, Lawn Care, Preschool, Real Estate, Sewage System Services, Siding, Photography, Roofing, Snow Removal Services, Tax Services, Tutoring, Veterinary Services, Weight Loss Services and Yoga etc.
However, in Canada below are the industries that can opt for "Google Guarantee".
Appliance Repair, Carpet Cleaning, Electrical, House Cleaning, HVAC, Junk Removal, Lawn Care, Locksmith, Moving, Pest Control, Plumbing, Roofing, Tree Services, Water Damage Services, Window Cleaning, and Window Services, etc.
However to check the eligibility for the rest of the countries click below.
What is Google LSA?
Google LSA (local service advertising) helps a business vendor promote their business and connect with customers or people who want services on the Internet. For example, if you want the best auto repairs near you, Google will show nearby auto repair centers to customers who want them.
However, here the business vendor of the auto repair service will have to pay only when the customer gets in touch and engaged for the auto repair service through advertisements. LSA does not charge for clicks like Google Ads or PPCs. Google (LSA) is a pay-per-lead ad for the service business and they don't need to pay when someone simply clicks on the ads.
"Google guaranteed" costs? How much does Google charge for Google Guaranteed?
The cost for Google Guarantee is different than from Google Ads. In Google Guarantee, the business vendors need to pay only for a valid lead who engages with the business via call or message, etc. Google Guarantee is a pay-per-lead advertisement and not a pay-per-click scheme.
We request you to check Google's latest fee policies for Google guarantee ads on their respective sites before proceeding further.
How does, the Google Guarantee badge help your business to grow online?
Is getting Google Guaranteed worth it?
A business with a "Google Guaranteed Badge" creates a good impression in the customer's mind when looking for an online service. Businesses with Google-guaranteed badges benefit more than typical digital display ads or regular Google Pay-Per-Click (PPC) ads.
Below are some benefits that local business owners or customers can get from the "Google Guaranteed Badge Business":-
From a local business owner's point of view:-
- Increases sales leads.
- It provides quality leads to the business.
- Google Guaranteed businesses are displayed as a part of local service ads (LSA) thus it appears at the top of the SERP's results.
- It adds more trust and confidence among customers.
From a customer point of view:
- Quality service assurance from Google.
- Google may reimburse the customer in its absolute and sole discretion up to the amount on the job invoice for the initial service provided by a business up to a lifetime limit if; a customer is not satisfied with the quality of work assured.
- Saves customer time, effort, and money.
- It becomes easy for Google to get and identify real reviews from genuine customers. Many businesses add fake reviews and ratings on the Google My Business page to get more customers and Google cannot verify if those ratings and reviews are from the actual customers or not. But through Google Guaranteed businesses it becomes easy for Google to identify the same.
- Google also earns good profits because of the quality leads provided to the businesses.
What may Google Guarantee reimburse for?
If a business is backed by the Google Guarantee, and a customer that came to the business through the Local Service Ads but isn't satisfied with the quality of work provided to the business then Google may, in its absolute and sole discretion, reimburse the customer up to the amount paid for the initial service, subject to a lifetime limit.
The upper limits of lifetime limits per customer in each country are mentioned below.
- United States: $2,000
- Canada: CAD $2,000
- United Kingdom: GBP £1,500
- Ireland: EUR € 1,500
- Spain: EUR € 1,500
- France: EUR € 1,500
- Italy: EUR € 1,500
- Germany: EUR € 1,500
- Austria: EUR € 1,500
- Belgium: EUR € 1,500
- Switzerland: CHF ₣2,000
What are the basic requirements to get the possible reimbursement from Google Guaranteed services?
The following are the basic conditions to get the possible reimbursement for Google Guaranteed Services.
- Customers should submit the request for reimbursement under the Google Guarantee within 30 days of the initial service completion date.
- Need to show the clear payment receipt that was paid while taking the service from the business vendor. Also need to provide the service provider's business name and any additional evidence of service upon request by Google.
- Google will not reimburse for any add-on or future projects, damages to property, dissatisfaction with price or provider responsiveness, or cancellations.
How Google Guaranteed reimbursement policy works?
If any customer submits a request to be reimbursed by Google by following the above-specified conditions of Google Guaranteed services then Google will in its sole discretion decide on a resolution that is not a substitute for any legal or insurance action customers might take with regard to a performed service.
Click here to know more about " How Google Guarantee works for consumers?"
How to identify a Google Guaranteed service provider?
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